Quikr announced that it has gone live with QuikrCars. Quickrcars is a new vertical with a sharp focus on all kinds of automobiles like cars, bikes and commercial vehicles.
As per the company, “QuikrCars is a unique one stop destination for India’s car buyers and sellers, combining Quikr’s large transaction flow in the category with everything related to vehicles, including automobile news, reviews, information, tips and tricks”.
In next 4 weeks, Quikr is also planning to launch four new verticals in real estate, jobs and services.
Users with this new vertical, QuikrCars, will be able to search cars based on their preferred location, popular car model and recently posted cars. At present QuikrCar covers 1000 cities and towns in India.
It also allows ascertaining the best price range, Maximum Sales Price (MSP) and offers No Fikar Car Inspection Reports.
Quikr also announced that its latest advertising campaign will be on QuikrCars featuring South Indian superstar Suriya and Bollywood actor Ranveer Singh.
Quikr’s investors include Warburg Pincus, Kinnevik, Tiger Global Management, Matrix Partners India, Norwest Venture Partners, Nokia Growth Partners, Steadview Capital, Omidyar Network, Ebay Inc.
Earlier Quikr launched various new features which includes Quikr NXT that offers instant chat and buy through Quikr button.
This new vertical will face competition from Cardekho, Droom, Zigwheels, Carwale and Cartrade.
“We are very happy to be launching our very first boat from the Quikr mothership”, said Pranay Chulet, Founder & CEO of Quikr, he further added that, “The number of transactions in our cars & bikes category had already reached enormous scale due to our strong brand, our organic pull and cross category usage that’s inherent in our business model. So QuikrCars launches as a unique and differentiated market leader which combines its immense car buyer demand and industry leading listings base with deep functionality and a monetization engine specific to the cars category.”