Snapdeal Acquires Martmobi to build its mobile platform

Online e-commerce player, Snapdeal, has acquired Hyderabad based Martmobi for an undisclosed amount. Martmobi helps vendors to build mobile application and sites.

Snapdeal says the acquisition will help them to focus on creating interfaces that enhance customer and seller experience on its mobile platforms. The company already gets over 75% of its sales via mobile based transactions.

Matmobi was founded by Pramod Nair and Sathya Krishna Ganni. In 2014, MartMobi was also among the ten tech startups across the globe to be shortlisted for Techstars – one of the world’s most recognized accelerator program.


This year Snapdeal acquired FreeCharge, a leading mobile transactions platform of India.

Rohit Bansal, Co-Founder, Snapdeal said, “At Snapdeal, we are always on the lookout for talented people who come with special skill sets that will further enhance our capabilities. Being passionate about creating and building technology that solves real problems is another quality we look for in people. Mobile has been a key focus area for us and we have built technology capabilities to create a great experience for our buyers and sellers on this platform. The MartMobi team has built world class products for mobile commerce which will give a fillip to our existing mobile capabilities and we are confident that the team will further boost our mobile capabilities. We welcome them into the Snapdeal family.”

Satya Krishna Ganni, Founder & Former CEO, MartMobi said, “We are very excited to become a part of the Snapdeal family. We strongly believe that new age technology innovations will happen here. The company has grown at a phenomenal pace in the last few years. With technology as the backbone, Snapdeal is solving the real challenges – of access faced by consumers and of reach faced by large and small retailers in India. Mobile is the way forward and all our efforts will be directed towards creating world class mobile technology at Snapdeal.”

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